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A colored cosmetic, typically in powder form, applied to the eyelids or to the skin around the eyes to accentuate them.

Eyeshadow can add depth and dimension to one’s eyes, complement one’s eye color, make one’s eyes appear larger, or simply draw attention to the eyes. Eye shadow comes in many different colors and textures. It is usually made from a powder but can also be found in liquid, pencil, cream, or mousse form.